- Sector: Financial Services and Investment
- Specialism: Research
- Location: Irvine
- £29,195.60 to £31,881.20 per annum, Grade 9
- Hours: Full Time
- Contact: Please see description
- Reference: NAY03798
This post is funded jointly by the Big Lottery Fund and the European Social Fund
This post is temporary for 1 year
To develop, coordinate and implement a comprehensive communications, publicity and stakeholder engagement plan for the Better Off North Ayrshire servicesKEY TASKS AND RESPONSIBILITIES
Corporate ResponsibilitiesTo manage/deliver the Service in accordance with the Council’s corporate policies and procedures and relevant strategy provision To manage/deliver the service outcomes, in the most efficient and effective way, that delivers the Council’s Strategic Priorities within the Council Plan and contributes to the production of Directorate Plans To manage and monitor Capital and Revenue budgets as assigned and contribute to budget development To lead, or contribute to, the preparation of cross-service business development plans as required To ensure the effective management and leadership of employees where appropriate To prepare and co-ordinate reports for the Council, its Committees or working parties and to attend these meetings as required To undertake any other reasonably required duties as instructed by Management or someone acting on their behalf in addition to the role specific tasks & responsibilities detailed below
Role Specific Tasks & ResponsibilitiesDevelop, co-ordinate and implement an information and publicity plan which will: Build the Better Off brand, promote the Better Off services and increase referrals into the service improve awareness of objectives, ambitions, challenges and performance bring greater consistency to the promotion of the services improve stakeholders' perceptions of the services enhance the public profile and satisfaction levels with the services In collaboration with corporate communications lead and facilitate information and publicity activity, including a social media strategy, to provide a more strategic, integrated and consistent approach to communicating and promoting the service Work collaboratively to develop and deliver targeted and creative promotional materials and public information in relation to operations Build strong relationships with internal and external stakeholders Work collaboratively to source, collate and write information and publicity materials for internal and external use including printed visual campaigns Develop and implement a calendar of events and campaigns, with partnership participation and including targeted approached to key customer groups such as lone parents Attend team meetings and events of key stakeholders to promote Better Off and generate referrals to the services Liaise with Better Off delivery partners and support them to utilise their own communications channels to promote the services Assist in monitoring the communications budget Assist with the implementation and delivery of the Council's Digital Engagement Strategy, including contributing posts and updates and monitoring audience penetration and reaction Monitor and evaluate the effectiveness of plans
ESSENTIAL / DESIRABLE CRITERIA
Education and QualificationsHND in a relevant discipline e.g. communications, marketing or community development OR
Application Form Interview
ExperienceWorking to deadlines Managing and delivering a portfolio of work/projects simultaneously Project planning and delivery Experience of online communications, writing of social media/digital engagement Experience of working in or with the public sector in Scotland or UK Experience of working within a partnership Experience of developing and delivering presentations Experience in media/PR/internal communications Experience of working in or with the public sector in Scotland and/or the UK Delivering communications plans on time and to budget Developing, planning and delivering new communications plans / projects / initiatives Microsoft Office Experience and understanding of Community Engagement Application Form References Interview
Specialist KnowledgeAwareness of reputational risk Familiar with digital engagement channels and techniques Knowledge and understanding of impact of poverty and disadvantage on people in our communities
Knowledge of marketing techniques and tools for specific projects and audiences Familiar with internal communications channels and techniques
Application Form Interview Pre/Post-Interview Check (if appropriate)
Skills and AbilitiesWritten and verbal communication skills Attention to detail Effective command of English language, including spelling and grammar Ability to organise and prioritise workload Time management skills Ability to remain focused and efficient under pressure and meet deadlines Ability to work on own as well as part of a team Ability to exercise discretion when required
Application Form References Interview
Ability to travel throughout North Ayrshire Application Form Interview Pre/Post-Interview Check (if appropriate)
Staff Values & Behaviours
North Ayrshire Council uses behavioural based approach throughout the recruitment process. Our staff values of Focus, Passion & Inspiration will be explored for this vacancy.
Further information on how to complete behaviour based application form questions is available on the Council’s website.
We put our customers first
We understand the bigger picture
Provide excellent customer services Meet and where possible exceed the expectations of internal and external customers. Understand the performance levels and standards required within our own role and strive to achieve and where possible exceed these. Know how the work we do fits into the overall performance of the Council.
We take pride in the jobs we do
We are ambitious for our communityTake ownership of our own actions and performance. Reflect on the work we do and consider how it could be improved. Have a positive impact on the lives of our customers and their communities. Push the boundaries to help our customers and communities realise their potential.
We all look for better ways to deliver our services
We achieve the best results togetherFind new ways to deliver improvements, efficiencies and value for money. Embrace change with enthusiasm and creative ideas. Work together and creatively produce the best outcomes for our customers and communities. Plan all activities with the end goal in mind. Additional Information
For your information if this post requires references you will be notified of further details if you are successful in gaining an interview. Not providing relevant references when requested may delay the outcome of the interview process
Preferred candidates will be required to undergo a Basic Disclosure check, prior to a formal offer of employment being made by North Ayrshire Council. Please note: Successful candidates will be expected to meet the cost of the Basic Disclosure Check of £25 which will be deducted from your wages following the commencement of employment. For further information on the Disclosure Scheme please visit https://www.mygov.scot/organisations/disclosure-scotland/. For further details on North Ayrshire Council’s policy please visit http://www.north-ayrshire.gov.uk/resident/jobs-and-training/pre-employment-checks.aspx.
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